7 Tips to enhance ecommerce engagement

Admin Ecommerce

When digital markets are so crowded, and websites are competing to sell similar or identical products – it can be particularly difficult to stand out from the crowd and generate brand loyalty. The first step to solving the problem is understanding what exactly it is that is blocking your users from engaging with your e-commerce site. Then, you can start …

Product Innovation: Doing it the “Lean Way”

Admin Product

Respondents named the biggest hindrances to their success as cashflow problems (mainly due to late invoices), and tapping into narrow markets which are already dominated by big names: especially in the tech industry. Starting up in difficult economic times and often-saturated markets can be enough to put any entrepreneur off taking the leap. At iDigitalise, we use the Lean Approach …

Saving_Time_using_Technology

Saving time using technology

Admin Technology

In any small business, we as business owners have to get our hands dirty if and when needed. Furthermore, we are required to put on multiple hats and chances are we forgot to send that very important email or raise a client invoice. OR missed an appointment completely. Have you thought of how can you be saving time using technology? …

ECommerce Checkout Fundamentals

Fundamental Online – Checkout Process for Global Ventures

Admin Ecommerce

Online shopping has taken the retail world by storm and has virtually ventured in all sectors today. There is no industry, domain or business immune to it! It has helped the entrepreneurs to explore new locations, geography and places. It has helped the businesses to go Global due to increase in accessibility, ease of use and very little infrastructure required …

Google Pigeon Update – An initiative for Better User Experience

Admin Search Engine Optimization

Google Pigeon update is finally here to improve, upgrade and update for better local search results! On 27th July 2014 Google has released a new Google pigeon search algorithm that provides more valuable, appropriate and precise local search results as compared to traditional ranking signals. These changes have currently taken place in the US but rolling out worldwide and are …

Mobile Marketing – Definition and Best Strategies

Admin Mobile Marketing

Mobile marketing is the future of digital marketing It is a mode of marketing that includes smart phones to communicate vital and valuable aspects of a product and services to the large targeted audience. According to the latest survey, 5 billion people possess mobile phones to research and search for local discounts and hunt for latest products or services as …

What is Google Panda?

Admin Search Engine Optimization

Google Panda is a change to Google’s search result. It is an update aimed to reward its dedicated end users globally with good, relevant and specific content. It is an incentive to Entrepreneurs, Business or any website owner whose sites are relevant, jargon free, have high quality and original content. Simultaneously it’s a dedicated effort by Google to punish the …

Google Panda 4.0

Admin Search Engine Optimization

Google Panda 4.0 is finally here! It is one of the numerous initiatives taken by Google to make your life easy. It just makes your life ever so simple if you are an end user, an entrepreneur with a website of your own, working professionals and every one out there globally who use Google. Google Panda 4.0 gives you specific, …